September is life insurance awareness month – how are you honoring it this year?
Proformex, creator of a proactive life insurance policy monitoring platform designed to give insurance agents, advisors and fiduciaries better oversight and visibility into the performance of inforce life insurance and annuities, has published a blog filled with resources centered around Life Insurance Awareness Month.
Life Insurance Awareness Month, or LIAM, is an industry-wide, month-long campaign that takes place each September. The central focus is on consumer education and protection. As the COVID-19 pandemic persists, the topic of life insurance becomes more and more relevant and present in consumer’s minds.
“As a life insurance technology company, it’s important to honor and celebrate life insurance awareness month every single year,” said David Morris, CMO of Proformex. “But this year, the call to action is even greater. It’s up to us as an industry to educate and protect consumers as we all face changing, uncertain circumstances in the midst of the COVID-19 crisis. Empowering our partners as well as consumers with knowledge will help them to make the best decisions relative to their evolving needs, and we hope this blog post we’ve published is just the start.”
Proformex will continue to share important facts and resources throughout Life Insurance Awareness Month. To read the introductory LIAM article, visit the Proformex blog.
Proformex is the leading inforce management platform offering data aggregation, analytics, and portfolio monitoring for life insurance and annuities. The platform is purpose-built to help advisors, GAs/BGAs, IMOs, financial institutions, settlement companies, and broker-dealers protect their clients’ best interest and ensure regulatory compliance by monitoring individual policy performance, identifying at-risk policies, and uncovering new sales opportunities. Our automated solutions make inforce management more efficient, more profitable, and results in better experiences for policy owners.